What Are MCA Leads? Types, Costs, And How Funding Companies Use Them

By James Schulze This article explains what Merchant Cash Advance (MCA) leads are, the different types available, and what they cost. It also gives funding companies and brokers insights on how to best use these leads to grow their pipeline. The recent “Made in America” loan initiative and stricter SBA 7(a)/504 loan SOP changes have […]
What Are Debt Relief Leads? Types, Costs, And Consumer Intent Explained

By James Schulze This article helps debt relief companies understand the types of debt leads and their associated intent levels and costs. It also discusses how companies can best use these leads to grow their debt relief sales. Debt relief is a high-intent, fast-growing vertical. According to Experian data, total U.S. consumer debt reached a […]
What Are Health Insurance Leads? Medicare vs. ACA Leads Explained

By James Schulze This article helps health insurance agents understand what Medicare and Affordable Care Act (ACA) leads entail and the different lead types used in these categories. It also shares how some agencies effectively use a mix of leads and select the best leads provider. Over the past year, health insurance agents and their […]
What Are Solar Leads? Types, Costs, And How Installers Use Them

By James Schulze This article helps solar installers understand the types and costs of solar leads. It also discusses how solar installers can best use solar sales leads to grow their pipeline. Last month we discussed some of the promising trends and opportunities that have recently emerged in the U.S. solar industry (read our previous […]
Solar – Opt-In Leads Will Help Solar Installers Capture Emerging Opportunities

By James Schulze This article discusses some of the promising trends and opportunities that have emerged in the solar market. It also discusses how solar installers can most effectively grow their business in 2026 and beyond. The U.S. solar market appears poised for some good news. And, based on trends in the early months of […]
2026 Mortgage Industry Outlook

By James Schulze This article discusses some of the trends that support a positive outlook for the mortgage industry in 2026. It also discusses how lenders and brokers can best focus their lead generation resources to capture this opportunity. After a tough stretch, the mortgage industry is showing some positive signs of life headed into […]
2026 Outlook For The U.S. DME Market

By James Schulze This article discusses the anticipated growth in the DME market in 2026 and beyond, as well as the factors that are fueling this opportunity. It also highlights how the CMS’ new final rule will impact DME providers and how they can adapt their marketing efforts to grow in this environment. The outlook […]
New FCC Proposed Rules That Every Company Should Know About

By James Schulze This article discusses the FCC’s new FNPRM and what changes are being proposed. It also considers how these changes may impact U.S. businesses’ telemarketing efforts and what they can do to drive their own compliance. The Federal Communications Commission (“FCC”) recently adopted a Further Notice of Proposed Rulemaking (“FNPRM”) that […]
2026 Final Expense Market Outlook And How You Can Capture This Opportunity

By James Schulze This article discusses projected growth rates of the final expense market and the key drivers that support the optimistic outlook. It also offers agents insights on how they can grow their pipeline and convert more prospects to policyholders in 2026. While the estimated size of the final expense market varies […]
2027 CMS Proposed Rule And What It Means For Medicare Agents

By James Schulze This article discusses CMS’ proposed rule for the 2027 Contract Year, including its recommended changes and timeline. It also gives insights on how these new changes might affect Medicare sales. With the 2026 Annual Enrollment Period (AEP) wrapping up in a matter of days, the Centers for Medicare & Medicaid […]